6. The Success Factors from the Implementation of E-marketplace in ChinaVasion 🥇
The success factor that Chinavasion has implemented in the company is they have created a Chinavasion Affiliate Program. Chinavasion tries to persuade the buyers to sell their own products through their website and giving such benefits as the more customers spend money on your product, the more you earn as a commission. The company not only can gain sales from the customers, they also earn extras by letting the sellers to sell their own product using the company’s website by providing them commission. Besides, the company also offers more variety of choices for consumers.
Another success factor which is, Chinavasion challenges the traditional transaction patterns and discover new ways to create more value for customers according to their needs. It arranges the C2B transaction model to reduce cost in traditional supply chains and cut down the time required for product turnover, thus increasing customer satisfaction.
Chinavasion also allows people to upload their product video onto any video streaming service such as YouTube or Vimeo to take an advantage of their massive traffic to earn more commission and let the outsiders get to know more about the products they are selling as the company is smart enough to know that YouTube is the second largest search engine among the Internet world (e-world).
Chinavasion’s reliable and accurate credit model helps to open up a trustworthy reputation among customers. All sellers on the platform are required to pass an online certification test to verify their identity information. This reduced the illegal transactions and all transactions are recorded and can be traced back by both customers and sellers. Legality of each transaction protected and helps customers choose more trusty sellers.
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